About me

Insights Discovery

Helping Inspirer

  • Accommodating and sensitive to other’s needs

  • Often charming and persuasive.

  • Articulate and communicative.

  • Quick decision-maker.

  • Innate ability to inspire and encourage others.

  • Strong ability to see options and alternatives.

Strengths

#1 - Communication

They know what to say and how to say it. They are good conversationalists and presenters.

#2 - Maximizer

Focus on strengths as a way to stimulate personal and group excellence. They seek to transform something strong into something superb.

#3 - Arranger

Ability to organize, but they also have a flexibility that complements this ability. They like to figure out how all of the pieces and resources can be arranged for maximum productivity.

#4 - Positivity

Have an enthusiasm that is contagious. They are upbeat and can get others excited about what they are going to do. They can help create peace and mutual understanding among members of a workgroup or a team.

#5 - Adaptability

Prefer to “go with the flow.” They tend to be “now” people who take things as they come and discover the future one day at a time.

 Certifications

  • Personal Branding

  • What is Graphic Design?

  • Content Marketing

  • Inbound Marketing

  • Hootsuite

"Carter consistently delivered and went above and beyond to ensure that we were accomplishing our goals. She has a passion for user-centered design and the drive to accomplish whatever she puts her mind to."

Rachel Sullivant - Assistant Director McMillon Innovation Studio

Conversation Points

  • My dog Honey Butters!

  • Rose and thorn of the day - a classic.

  • Best techniques for cooking brussel sprouts?

  • How I thought I invented Reddit, before I knew about Reddit.

 What I'm listening to

En El Olvido

Omar Apollo

Crying Shame

The Teskey Brothers

Lune est l’autre

Vendredi sur Mer

Reality Check

Noname, Ft. Akenya & Eryn Allen Kane

There are two things that led me to discovering my passion for branding strategy:

  • Kevin Roberts (Saatchi & Saatchi) Lovemarks: The Future Beyond Brands

  • Advertising is Mass Intimacy and Creative Vandalism- two concepts from Jeff Goodby & Rich Silverstein’s Masterclass on Advertising and Creativity.

linda_asaf.jpg

"Her fresh perspective helped us articulate messaging and positioning which turned the brand into a movement beyond simply its features and benefits thereby elevating the essence of the brand."

Linda Asaf, Fashion Designer and Business owner

Places I enjoy

“Vuja De: Approach something familiar with a fresh perspective”

– Robin Roberts